Patrick Kulp

Patrick Kulp is an emerging tech reporter for Adweek. He covers creative innovation, artificial intelligence and the future of 5G, which culminated in a cover story on AT&T and Verizon's strategic plans for 5G. Patrick holds degrees in economics and political Science from UC Santa Barbara. He previously worked as a business Reporter for Mashable.

As 2020 Election Nears, Twitter Bots Have Only Gotten Better at Seeming Human

USC study finds automated accounts are getting less spammy and better at engagement than in 2016.

These Devices Could Disable Machines Harming Protected Rainforest Areas

AKQA Sao Paulo's Code of Conscience implores execs to install these chips in construction equipment.

Agencies Are Embracing AI and Making It Part of Their Workflow

Artificial intelligence, once a futuristic novelty, is finally becoming a day-to-day utility.

What Would an AI Have Named the New XFL Teams?

So long, Wildcats. Let's cheer on the Warp Ravens and Blood Bombers.

MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis

The measurement firm used computer vision to estimate the value of a baseball uniform ad.

Like ‘Talking to the Borg’: How Amazon’s Social Media Ambassadors Eerily Swarmed a Critic

The company's reputation-boosting effort may use real employees, but that doesn't mean it feels organic.

Q&A: Qualcomm CMO Says 5G’s Potential Is ‘Not Well Understood’

The next-generation wireless network will change almost every industry—and it's already changed how the telecom equipment maker operates.

4 Takeaways as Ninja Defects From Twitch to Microsoft’s Mixer

The game-streaming superstar's decision gives the tech brand a boost at a key moment.

Scientists Encoded a Trove of Video Game Tips Into DNA, Then Mixed It Into an Energy Drink

The Rainbow Six Siege campaign puts a real emerging tech to baffling use.

Here’s What Needs to Change to Get More Women Into Ad Tech

Misconceptions about skills continue to keep women out, according to female executives at Adweek's NexTech Conference.