Rigel Cable

Rigel Cable Voice Network Badge Voice Network contributor, an ongoing writer for our guest opinion column.

Opinion Contributor
Rigel Cable is associate director of data analytics and search engine optimization at Astound Commerce. Rigel is also a noted social media influencer.

5 Ways Brands Can Avoid Getting Lost in the Passing Wellness Fad

These tactics have become static noise that goes unnoticed and becomes a useless differentiator when leveraged incorrectly.

Brands Need to Show Up for the Fight for LGBTQ+ Rights and Inclusion, Not Just the Party

We saw a collection of wins and fails from marketers this June.

Steps Brands Can Take to Make Their Strategies, Products and Mission More Gender Nonconforming

It’s a new era being largely spearheaded by Gen Z.