Portrait of Ryan Barwick

Ryan Barwick

Ryan is a brand reporter covering travel, mobility and sports marketing. A graduate of the University of Delaware, Ryan previously worked at CBS Newspath assisting the production of TV news stories for CBS affiliates and the Center for Public Integrity, where he covered the intersection of policy and technology.

Alt Image Text

Why Hotel Brands Are Joining the In-Housing Trend in 2021

Media

Marriott and Hilton are building internal creative teams.

Alt Image Text

Airline Marketers Are Coming Out of Crisis Mode as 2021 Bookings Rise

Media

Bookings are up for 2021, and marketers are finding new ways to talk to travelers.

Alt Image Text

Tampa Bay Won’t Get a Traditional Super Bowl, but It’s Still Spending Like Crazy

The Big Game

The Big Game is usually great advertising for its host city, and Tampa is making the most of it.

Alt Image Text

Hotel Brands Hope Selling Pillows and Robes Will Pick Up the Slack in Travel Recovery

Hotels

In a year that’s seen the lowest occupancy rates since the Great Depression, Marriott has found a way into travelers’ bathrooms, beds and closets thanks to branded products such as [...]

Alt Image Text

Alaska Airlines Revives ’80s Hit Safety Dance to Show How It’s Protecting Passengers

Travel

Airline safety briefings were already quite long-winded affairs before the Covid-19 era, and new health guidelines have only made them more densely packed with information. But now, in a move [...]

Alt Image Text

United Airlines Aims to Go ‘100% Green’ by 2050 Through Carbon Capture

Brand Marketing

"The reality is that traditional carbon offset programs simply can't come close to offsetting the 4,000 times increase in man made carbon emissions. It's just mathematically impossible," said Kirby.

Alt Image Text

Vrbo Tries Catch Up With Airbnb as Short-Term Rentals Rebound

Travel

The brand has spent nearly 10 times as much on marketing as its primary competitor.

Alt Image Text

With Tripadvisor Plus Subscription Service, Travel Site Continues to Diversify Amid Slow Recovery

Travel

Besides encouraging trips, new product also aims to claw back traffic and ad dollars from Google.

Alt Image Text

Without International Tourism, Destination Marketers Look Local for Recovery

Travel

Baltimore, San Francisco, and New York have pivoted in the pandemic.

Alt Image Text

Stephen Curry’s Brand Could Usher In a New Era at Under Armour

Data & Insights

The Curry brand may be even more significant for Under Armour than for the athlete himself.