Portrait of Shelly Palmer

Shelly Palmer

Named one of LinkedIn’s Top Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is a trusted strategic advisor to the C-suite of leading digital media, content, broadcasting and technology firms and a key driver of market, technology and strategic direction, as well as acquisition strategies, for his clients.


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How to Look and Sound Your Best on Zoom Calls

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The right lighting and audio is everything.

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Understanding the Difference Between a Vendor and a Solutions Provider

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Why it's more important than ever to understand each role.

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6 Ways to Make Yourself Indispensable at Work

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Artificial intelligence and machine learning is the future for many companies.

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Congregating at the Online Watercooler

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How Shelly Palmer's virtual networking salons have evolved amid the pandemic.

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Major Tech Companies Already Have Your Data

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Why the potential TikTok and WeChat bans don't make sense.

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How to Construct the Famous ‘P&G Memo’

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Structure your thoughts and go from there.

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6 Ways to Future-Proof Your Career

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How to redefine your job description.

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WFH: Manage the Work, Not the People

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Here are some surprising results from a poll of remote workers.

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You Can’t Meet in Person, but You Can Meet Face to Face

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Meeting new people is the most important attribute of any business networking event.

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Watching the Dismissive Nature That Helps Spread Disinformation Firsthand

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Advertising works, but confirmation bias reinforcing content works better, and it is practically free to propagate.

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Don’t Stress About AI Taking Your Job—Humans Will Do That Instead

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Artificial intelligence isn't capable enough to take over jobs; other humans will do that.

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Scientists and Health Professionals Overwhelmingly Think 5G Doesn’t Cause Cancer

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Some wonder if 5G might cause cancer, but scientists don't seem to think it'll be an issue.

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Welcome to Streaming Video Hell Where There Are Too Many Choices and Not Enough Time

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Apple, Disney, WarnerMedia and just about everyone who can configure a streaming server is getting into the direct-to-consumer (DTC) content business.