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Maker’s Mark Partners on Weekly Talk Show From Roku’s Brand Content Studio

Connected TV

Hosted by Randall Park, it’s the second series from the connected TV platform’s new offering.


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This Year’s Emmy Nominations Prove Streaming Has Officially Taken Over TV Awards Season

Streaming & OTT

Netflix, Disney+ and Apple TV+ dominated this year's honorees as once-mighty linear networks came up short.

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HBO/HBO Max Leads the Emmy Pack With 130 Nominations, Edging Out Netflix

Programming & Performance

The Crown and The Mandalorian are the most nominated shows overall.

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NBC Sports Enlists Innovid for Tokyo Olympics Ad Management

Connected TV

The service will be part of a new Olympics advertising suite.

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Disney Sets ESPN+ Price Hike After Influx of Sports Rights Deals

Streaming & OTT

But cost of Disney Bundle, with Hulu and Disney+, will remain unchanged.

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CBS’ Fall Lineup Will Premiere From September Into Mid-October

TV Upfronts

The broadcaster skips its traditional Premiere Week rollout.

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Roku Wraps Transformative Upfront, Doubling Spend Commitments From 2020

TV Upfronts

Platform finished talks a full quarter earlier than usual, with 42% of business coming from first-time advertisers.

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Disney+ Premier Access Adds $60 Million to Black Widow’s Opening Weekend

Streaming & OTT

Marvel movie collected $215 million globally via theaters and streaming.

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Americans Who Plan to Watch the Olympics Are Most Excited About Women’s Sports

Data & Insights

A new Adweek-Morning Consult poll showed fewer respondents interested in men's sports during the games.

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Roku Changes the AVOD Game by Turning Quibi’s Lemons Into Lemonade

Connected TV

Original content is a win-win for buyers and connected TV.

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‘Disappointed’ NBC Sports, IOC Look to Make Spectator-Less Tokyo Games a Must-Watch

Sports Marketing

Partners adjust to fan ban just two weeks before opening ceremony.

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Tokyo Olympics Bans All Spectators Following Japan’s State of Emergency

Sports Marketing

The move comes days after Japan declared its fourth state of emergency.

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Peacock Plans Pride and Prejudice-Style Dating Series

Streaming & OTT

The social experiment show with a Regency twist follows the success of Netflix’s Bridgerton.

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Ahead of the Tokyo Games, NBCUniversal Sends the Olympic Rings on a Cross-Country Trip

Sports Marketing

The mobile installation will travel 8,000 miles this month to promote the broadcast.

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Chris McCarthy, Brian Robbins Given Global CEO Roles in ViacomCBS Restructuring

Programming & Performance

Additionally, CBS chief George Cheeks expands oversight to all of the company’s free international networks.

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WarnerMedia Wraps Upfront Sales, Securing Record Revenue

TV Upfronts

It’s likely the last negotiation before the company merges with Discovery.