A+E Networks Upfront Emphasizes Power of Linear TV, Total Audience Metric Shift

New slate features 50% more programming, including Janet Jackson and Bill Clinton documentaries

A+E Networks' upcoming slate includes documentaries from Janet Jackson and Bill Clinton.
Documentaries from Janet Jackson and Bill Clinton highlight A+E Networks' upfront slate. A+E Networks, Martin Bureau/Getty Images

After the pandemic forced A+E Networks to jettison its upfront event plans at the 11th hour last year, the company has returned to the upfronts this year with a virtual presentation that played up the power of linear TV as many of its rivals begin to focus on streaming—while also trying to convince marketers to change the way they have transacted business for decades.

@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.