Fox Sports Helps Advertisers Plan for NFL and MLB’s Return Following Pandemic
Execs held virtual town halls with agencies this week amid COVID-19 uncertainty
Fox Sports CEO and executive producer Eric Shanks participated in all of this week's virtual town halls with agencies.
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It’s been three weeks since the en masse cancellation of every major sports league left TV in “uncharted territory,” with networks and advertisers scrambling to navigate the ad sales fallout from the COVID-19 pandemic.
