NBCUniversal Is ‘Evaluating’ Moving Up Peacock’s July National Launch
Streaming service beta rolls out tomorrow for Comcast Xfinity X1 and Flex customers
A beta version of Peacock will become available to certain Comcast Xfinity customers beginning on Wednesday.
Peacock
Key insights:
- The service aims to bridge the gap between live and on-demand viewing.
- Peacock's national debut will have fewer shows for its launch than planned due to production delays.
The debut of NBCUniversal’s streaming service Peacock is already facing a number of disruptions due to the ongoing COVID-19 pandemic: Marketing for the service was upended with the postponement of the 2020 Summer Olympics, which would have kicked off shortly after its July 15 national launch. Production of many of its original shows and movies has ground to a halt, along with the rest of Hollywood. And NBCUniversal and Comcast employees involved in the streamer’s debut are now forced to ready the service almost entirely remotely.
