Starz CEO Wants to Work With Streaming Services, Not Against Them

Self-made bundles will be good for business, Jeffrey Hirsch says

Starz president and CEO Jeffrey Hirsch said his network is continuing to target female and African-American audiences. Getty Images

In the cutthroat streaming world, Starz president and CEO Jeffrey Hirsch isn’t looking for competitors. He’s looking for partners.

@kelseymsutton kelsey.sutton@adweek.com Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.
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