The Conners Airs Live Tonight, Reacting to New Hampshire Primary Results in Real Time

Episode is part of ABC’s new monthly event strategy to leverage the power of broadcast TV

the conners
The Conners cast promoted tonight's live episode by appearing in a live promo during the Oscars on Sunday night. ABC

Key insights:

ABC News isn’t the network’s only program that will be broadcast live during the New Hampshire primary results.

@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.