Mediaweek

As US Market Saturates, Streamers Set Their Sights on Global Expansion

Growth opportunities are big, but come with licensing and localization challenges  

a globe coming out of a television screen
Global streaming ambitions are having an effect on some programming decisions. Trent Joaquin/Getty Images

By Kelsey Sutton

October 2, 2020

Kelsey Sutton
@kelseymsutton kelsey.sutton@adweek.com Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.
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