Streaming & OTT

Without Live Sports, Fans Switch to Binge-Watching and News

Viewers spent 47% more time streaming compared to last weekend

the women of svu
Law & Order: SVU was the most-binged show last weekend, according to Inscape. NBCUniversal

By Kelsey Sutton

March 20, 2020

Live sports programming came to a screeching halt last week as leagues including the NBA and MLB suspended their seasons in response to the growing spread of COVID-19. In the absence of their favorite TV programming, sports fans are flocking to streaming shows—and in some cases keeping their TVs off entirely.

Kelsey Sutton
@kelseymsutton kelsey.sutton@adweek.com Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.
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