You Can Now Use Alexa to Vote for the MTV Video Music Awards

One of the ways the network is engaging with fans

It's the first time fans can vote in a major awards show using the voice assistant. Sources: MTV, Amazon

For the first time, fans will be able to use Alexa to vote in a major awards show.

@SaraJerde sara.jerde@adweek.com Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.
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