ZzzQuil Isn’t Feeling the Love From Its Tweet About Landing a Husband

'What is this, the '50s?'

Sleep-aid ZzzQuil left some followers wondering what year it was when they saw the brand's recent engagement-themed tweet.

"SLEEP LIKE he finally proposed," the tweet noted. "And you have been dating for a decade. #SleepLike #engaged #shesaidyes"

The message felt a bit too 1950s for women who'd like to move past the stereotype that peace of mind is all about finding a husband.

Despite being posted late Thursday and sparking quite a lot of backlash, the tweet remained live this morning, and the brand hasn't responded to any of those upset by it. 

Here are just a few of the responses:

Roo Powell is freelance contributor to Adweek.
Publish date: January 24, 2015 https://stage.adweek.com/creativity/did-zzzquil-just-awaken-50s-tweet-about-marriage-162536/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT