Homebuyers Get House Tours via Roller Coaster in This Awesome Stunt

ABN Amro makes real estate more fun

Headshot of Tim Nudd

House hunting can be an unpleasant experience. But in the Netherlands, they've found a way to make it much more entertaining—indeed, as fun as going to an amusement park.

The Dutch bank ABN Amro is running a promotion all through December to help home sellers advertise their properties. To advertise it, it pulled off a hilarious stunt—building a mini roller coaster inside a home, which prospective buyers can tour while riding.

Sadly, the attraction will have to come down after the place is sold. But if home buying is always a bit of a roller coaster ride, at least this literal take on it eases some of the pain.

Via Today.

Click on CC for English subtitles.

@nudd Tim Nudd is a former creative editor of Adweek.
Publish date: December 5, 2014 https://stage.adweek.com/creativity/home-buyers-get-house-tours-roller-coaster-awesome-stunt-161788/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT