In These ‘Sucky’ Times, Coors Light Is Now Offering Free Beers

Nominations via #CouldUseABeer will earn a free 6-pack via new campaign from DDB

Olive Veronesi, 93, became went from quarantine hero to ad star thanks to Coors Light. Coors Light

April 28, 2020

Coors Light fans across the country owe a special thanks to Olive Veronesi, though you probably don’t need to buy her a beer.

David Griner

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."