2021 Outlook

Pantone Picks Two Colors of the Year for 2021: ‘Ultimate Gray’ and ‘Illuminating’ Yellow

The tones are said to represent strength, resilience and nature

Pantone 13-0647 and Pantone 17-5104 have been predicted as 2021's iconic colors. Adweek Illustration

By Sara Spary

December 9, 2020

Pantone has revealed that two colors have made the cut for 2021’s Color of the Year: Ultimate Gray and a yellow called Illuminating.

Sara Spary
@saramayspary sara.spary@adweek.com Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.
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