
Key insights:
- The group is more than a professional association.
- The organization is just for men for several reasons.
- To bring in talent of color, stop talking and start doing.
Keni Thacker hasn’t forgotten his first time at Cannes. It was the summer of 2016, and like any other industry veteran, he was thrilled to attend the world’s largest gathering of advertising and creative professionals. But actually being at Cannes was a different story.