United Nations Enlists Parkour Pro in Anti-Pollution PSA

Campaign by AMV BBDO follows Georgia Munroe as she flees the seemingly inescapable


LONDON—Most people know what air pollution is and that it can have serious implications for the environment, global warming and human health. But it’s quite hard to picture the noxious, mostly translucent gases in a tangible way.

@saramayspary sara.spary@adweek.com Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.