Facebook pages for brands and public figures can now use Facebook’s fundraisers to raise money for nonprofit causes, and nonprofit organizations can do the same on their own pages.
Head of product, social good Asha Sharma also revealed in a Newsroom post Tuesday that people who launch fundraisers on the social network can now invite other users to become organizers and help manage those fundraisers.
Sharma wrote, “We’ve already seen momentum and success from pages running fundraisers. Artists Tegan and Sara recently launched a page fundraiser to help send 100 kids to LGBTQ summer camp in the U.S. and Canada through the Tegan and Sara Foundation LGBTQ Camp Scholarship and in collaboration with the Ally Coalition.”
She continued, “Just like you can add a co-administrator or moderator to a Facebook group or a co-host to your Facebook event, you can now add up to three friends to be organizers of your fundraiser to help you manage it and rally more supporters to reach your fundraising goals.”