Firm Shares ‘Defining PR Moments of 2014’

As the year winds to a close, it’s time to review the stories that sparked the biggest communications conversations of 2014. First in line to do just that are our friends at The Pollack PR Marketing Group, a full-service agency based in LA and New York.

You’ll have to roll with the clip in terms of music choice(s) and production values, but the stories in this quick review were indeed some of the biggest of the year:

So, in summary…

  • “Anonymous” apps really aren’t
  • Courtney Love has no shame
  • U2 finally learns to define “over-exposure”
  • The ice bucket is the year’s hottest fundraising tool
  • “Real-time marketing” really means “having a decent sense of humor”
  • “Generation Z” is even more Millennial than the Millennials
  • The NFL still won’t admit that it has a problem
  • Data breaches are (almost) as common as Tuesdays
  • Native advertising is no longer a new thing

We didn’t see any mention of Bill Cosby, the midterm elections or startups behaving badly, but it’s a solid general roundup.

What do we think, readers?

@PatrickCoffee Patrick Coffee is a senior editor for Adweek.
Publish date: December 9, 2014 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT