Here Are the Brands and Organizations Finalists for the 12th Annual Shorty Awards

The ceremony will take place virtually Sunday, May 3

The most-entered category for the second consecutive year was Social Good Campaign - Credit by The Shorty Awards
Headshot of David Cohen

The brands and organizations finalists were revealed for the 12th Annual Shorty Awards, which will be handed out virtually (due to the coronavirus pandemic) Sunday, May 3.

A total of 10 new categories were added this year: Fitness, Health and Medical, Health and Wellness, Instagram Live, LinkedIn, LinkedIn Video, Pharma and Healthcare, Podcast, Sports and Fitness, TikTok and TikTok Presence.

The most-entered category for the second consecutive year was Social Good Campaign, with a majority of branded campaigns in the category focused on social activism.

Instagram remained the most popular platform being used by brands that submitted entries, as it has been for several years.

Shorty Awards co-founder and Muck Rack CEO Gregory Galant said, “We are looking forward to bringing brands and influencers together with a new all-digital format this year. The host and presenters will be participating virtually from their homes. We’ve always celebrated connecting people using digital tools and, now, we’re doing it ourselves. This will be the first award show of its kind, and we are excited about what we have created for our audience.”

The 12th Annual Shorty Awards finalists are:

Best Integrated Campaign

Busch #Car2Can

Dyatlov Group’s Journal: The last page

Global Launch of Powerbeats Pro

It’s Gonna Be Maytag

Love Death + Robots

The Bell: A Taco Bell Hotel and Resort

Visible Unlimited… Massages?

Best Mobile Campaign

Chipotle Reward Me Loyalty Program Launch

DBS Lifestyle App

DoubleTree by Hilton: Cookies in Space

HBO x Snapchat: Game of Thrones

Moonshot

MTV Presents Madonna Live & Exclusive: ‘Medellín’ Video World Premiere

Best Multiplatform Campaign

#BansOffMyBody

Dyatlov Group’s Journal: The last page

Seinfeld: 30 Years

SpongeBob SquarePants x Kyrie Irving x Nike

Tubi – ‘Not on Netflix’ Brand Campaign

Us by Jordan Peele

Best Social Good Campaign

#TeamTrees

#VaccinesWork

Dodge the Bullet

FIRST & Star Wars: Force for Change: Build My Droid Contest

The Ad Council & The Alzheimer’s Association: Our Stories Campaign

The Thrown Out Flag

Trojan Conecocktions

What’s Love?

Best Art Direction

#VaccinesWork

Hyundai Halloween Posters

Russian Doll – Date Announce

Russian Doll – Trippy Loops

When They See Us – Room to Room

Women Will Instagram

Best Brand Identity

#VictoryFont: A Typeface to Remember

Adidas Runtastic Rebranding

bubly 2019 Superbowl Campaign

Sadeem

Trademark Collection by Wyndham Embracing Character

We Are Texans

Best Brand Redesign

Adidas Runtastic Rebranding

Dogwalkers Rebrand

DonorsChoose Rebrand and Design Playground

Effectv Rebrand & Launch (Rebrand from Comcast Spotlight)

Mending hearts

TE Connectivity: Every Connection Counts

Best Graphics

Chevy, Player One

Gameday Instagram Feed

Jumanji: The Next Level, Street Fight Video

Russian Doll – Trippy Loops

Sherman’s Showcase Season 1

Social Creative Lab

Your Worst Fears Confirmed – Can I Get Pregnant from Sitting on My Boyfriend’s Lap?

Best Images

2019 Governors Awards Portraits

91st Oscars Winner Portraits

Beauty is in the Balance | Introducing Vero Gusto

Falling for Milk

It Was All A Dream!

Live at Aloft Hotels: The Homecoming Tour Scrapbook

Best UX/UI

#Romanovs100 AR Photo Album

DBS Lifestyle App

Moonshot

R7 10 Anos

Best in Auto

Big O Tires: Magnet Dragnet

Hyundai Halloween Posters

Jeep® Emoji U-Turn

Master Building the All-New Chevy Silverado

Revenge of the Bio Spiders

The Volkswagen Hangry Ad Blocker

Best in Beauty

Aussie #CurlPower Campaign

Beauty Mark

Diesel Fragrances, Spirit of the Brave: driving a male audience to selective retail

IPSY Redefines Inclusivity with “Discover Yourself” Campaign

MARC JACOBS FRAGRANCES CELEBRATES THE HOLIDAYS WITH “DAISY WINTER CAROUSEL” POP-UP IN BRYANT PARK

The House of Creed – Aventus Cologne Launch

Best in Business-to-Business

Big Small Business Thoughts

COTTON USA’s Expert Outlooks

GE Brings the World to Work With Employee Profile

The Science Behind Science Fiction: Alita Battle Angel

This Is Cannabis.

When Neurodiversity Works

Yext Introduces Todd Munion: The Man Without the Answers

Best Consumer Brand

Chipotle Mexican Grill Takes Over TikTok

French’s Mustard Ice Cream

Global Launch of Powerbeats Pro

Launching Team SeatGeek

Mucinex Nightshift #TooSickToBeSick

Tiger Pistol Enables Local Social Activation at Global Scale for Global Fortune 500 Beverage Company

Best Cultural Institution

gOD-Talk: A Black Millennials and Faith Conversation Series Chicago Edition

Moonshot

To the Four Corners

Best in Education

#Romanovs100 AR Photo Album

1939 live

Creating Unprecedented Support for LGBTQ Youth and Families During Back to School Season

Gringophobia

Lessons of Auschwitz: VR tribute by school students

Making Memory Manipulation Memorable – Reimagining Research Promotion

Women in Science

Best in Entertainment

Amazon Prime Video Experience at SDCC

Child’s Play

Hulu’s Castle Rock “Now Leaving Castle Rock” Livestream

Mean Girls Day Facebook Live Viewing Party with Tina Fey and Busy Philipps

Once Upon a Time in Hollywood Magazine

Rehearsal 360°: Lizzo

SpongeBob SquarePants x Kyrie Irving x Nike

Best in Family and Parenting

Hello Bello with Kristen Bell and Dax Shepard | For Kids Who ????Their Pants

Primrose Schools Helps Parents #LetGuiltGo

The Dodo’s “Dodo Kids”

TLC + Dairy Queen with The Waldrops

What’s Love?

Zevo #WaySmarterThanBugs Influencer Program

Best in Fashion

#STAYWARM WITH HEATTECH: THERMIE ACTIVATION

GUESS J Balvin Campaign

Refinery29 X Eloquii Collection

Savers® Presents: The Thriftie Awards

YouTube Fashion Channel Launch

Best in Financial Services

American Express #BackOurOceans Initiative

Challenge Your Mind. Change Your Money.

Interac: Getting Big on the Gig

Local Legends

March Madness

TD Thanks You – Small Business, BIG Hearts

Best in Fitness, Health and Wellness

Bübl Fashion

LVNG With Lung Cancer: Letters of Love

Marine in 15

Nad & Tad

Teen Summer Challenge

Trojan Conecocktions

Best in Food and Beverage

French’s Mustard Ice Cream

GSD&M and Popeyes – Chicken Wars

The Bell: A Taco Bell Hotel and Resort

The Cure for Chinese Restaurant Syndrome

The Snack Saga

Vita Coco’s Impossible to Hate Tweet

Best in Games

Best Fiends

Clash of Clans 2019 Engagement Campaign

Gears 5, Fractured. Ayzenberg x Xbox.

PUBG MOBILE Team Up Superstar Showdown

Star Trek™ Fleet Command “Shields Up, Warp Speed” with Alice Eve

The Big Potato x Blockbuster Pop-up Store

Best in Government and Politics

A Rainbow Wave Hits Virginia During The 2019 Midterms

City of West Hollywood Recreational Reefer Madness

Elaine Luria for Congress – “Oath”

U.S. Air Force SERE Challenge

Best in Home and Decor

A Lifestyle Influencer Success Story – Bassett Furniture + Jenni Holmes

Best in Hospitality

#SponCon Vows

#Travelarge – Travelodge by Wyndham

DoubleTree by Hilton: Cookies in Space

Marriott Ambassadors Let Their Minds Travel

W Hotels Room Service Mukbang

You’re Invited! Real-Time Exclusive Experiences

Best in Live Events

2019 iHeartRadio Music Awards

2019 MTV EMA

2019 MTV Video Music Awards

BET’A Express

E! People’s Choice Awards

Moonshot

MTV Presents Madonna Live & Exclusive: ‘Medellín’ Video World Premiere

Best in News and Media

ABC Localish

Goalcast – Life Stories

Good Luck America

HRC Foundation’s Presidential Town Hall Brings LGBTQ Issues into Spotlight

QuickTake Videos Break Down the News for Social-First Consumers

Soapbox

Best in Nonprofit

#NoBuildChallenge

Claire | The Documentary

Marine in 15

Moonshot

St. Jude Children’s Research Hospital & The Game Theorists, Giving Tuesday Livestream

The Ash Globe

You Can’t Imagine the Reward

Best in Pets and Animals

Chewy Vet Q&A

It’s Bruno! – From Rescue to Bone-a-fide Star

The 143rd Westminster Kennel Club Dog Show

The Hard-to-Adopt Cat

Best in Pharma and Healthcare

#MyPainMatters

Bübl Fashion

Feel More Like You

Mucinex Nightshift #TooSickToBeSick

NYC Care, UNLOCK Health Care Access with Dignity and Respect

TUMS or DARE

University of Kentucky HealthCare – We Are Proof

Best in Publishing

Olympic Channel Take the Podium Original Series Social Media Campaign

Outloud Media

Best in Real Estate

Halloween Costume House Party

The booj Platform: A Custom-Built Real Estate Technology System

Best in Restaurants

Five Decades, One Voice

GSD&M and Popeyes – Chicken Wars

PINCHO is Not a Factory

Pineapple Upside-Down Cheesecake

Strongest Brand Love

The Bell: A Taco Bell Hotel and Resort

Best in Retail and Ecommerce

Beauty Mark

H&M Loves New York

Nickelodeon’s JoJo Siwa for Amazon Prime Day

The Crash Sale

This is an Ad – WITHIN for GREATS

Two Truths & A Lie: Katie Sturino x Stitch Fix

Walmart #DealDropDance

Best in Social Activism

#UnravelHate

Giving Tuesday Filter

gOD-Talk: A Black Millennials and Faith Conversation Series Chicago Edition

HRC Mobilizes for House Passage of the Equality Act

redfish

While Black with MK Asante

Best in Sports

2019 NHL Fan Choice Awards

Bleacher Report: Making it as Easy as Possible to be a Sports Fan

Complexity Gaming

Elena Delle Donne: 50/40/90 Club

Olympic Channel Take the Podium Original Series Social Media Campaign

Washington Wizards Japanese Digital Media

Best in Technology

Code & Response

GoPro Finds Equal Parts Excitement + Education Are Secret to Success

rFlight: Changing the Way the World Looks at the Sky

She Can STEM

Stories in Street View: Dancing through Paris

When Neurodiversity Works

Best in Television

2019 MTV EMA

Investigating Influence for TNT’s I Am the Night

Lucifer – Season 4 Thirst Campaign

RuPaul’s Drag Race

Waiting with Huell

Warner Media – Chasing the Cure Digital/Social

Best in Travel and Tourism

Beach4Teach Club | CheapCaribbean.com

Hampton by Hilton: Great Hair Day

Hotels.com #HateLike

The Country Pub Project

Uncharted: Seattle

VisitLex – The Horse (and Bourbon) Capital of the World

Best in Wine, Beer and Spirits

“The Unsung Heroes of Twitch” brought to you by Miller Lite

Betting on the U.S.

Cuervo: Clusterfest

Exotico® Tequila Mistico Film Contest

The Macallan Edition No. 5: The Art & Science of Whisky

Best Overall Facebook Presence

In the Now

It’s a Southern Thing

The Attentive Host on Facebook

Warner Media – Chasing the Cure Digital/Social

WWE on Facebook

Best Overall Instagram Presence

@Refugees

2019: GoPro’s Best Instagram Year Yet

Great Big Story

Hidden Scotland

Pitchfork’s Instagram Presence

Real Friends

Best Overall Snapchat Presence

60 Second Docs

E! News: The Rundown

Face Forward

Thrillist on Snapchat

What the Fashion

WWE on Snapchat

Best Overall TikTok Presence

@MTV

Benny the Bull

Chipotle Mexican Grill Takes Over TikTok

Fenty Beauty on TikTok

Nickelodeon TikTok

Seeker on TikTok

WWE on TikTok

Best Overall Twitter Presence

Al Jazeera English on Twitter

Bleacher Report: The No. 1 Sports Media Publisher on Twitter

Fenty Beauty on Twitter

Season 4 Lucifer Twitter Thirst Campaign

Target – Your Happy Place on Twitter

WWE on Twitter

Best Overall YouTube Presence

AdoramaTV

AwesomenessTV YouTube Channel

First We Feast

Great Big Story

UpUpDownDown

WWE on YouTube

Best Use of an Emerging Platform

#NoBuildChallenge

MTV’s The Hills: New Beginnings – Smule Duet with Natasha Bedingfield

Best Use of Facebook

INFINITI QX60 Social Media Campaign for Korea

LVNG With Lung Cancer: Letters of Love

Maurices FB Offline Sales Conversion API & Store Traffic Beta integrations leading to Q4 Success

Mini-Mock: Brooklyn Ball Barbers

Moonshot

Tiger Pistol Enables Local Social Activation at Global Scale for Global Fortune 500 Beverage Company

Travel Dares

Best Use of Facebook Messenger

Division 2 – ECHO

Michael Kors Wonderlust Meet & Greet Sweepstakes

Best Use of Instagram

#DCmoments Food Guides

Fortify Rights/Doha Debates Rohingya Instagram Fellows

Giving Tuesday Filter

Google #teampixel Award Submission

Hyundai Iron Man Comic Strip

SpongeBob SquarePants x Kyrie Irving x Nike

Top Photographer Challenge with Nigel Barker

Best Use of LinkedIn

COTTON USA’s Expert Outlooks

GE Brings the World to Work With Employee Profile

Yext Introduces Todd Munion: The Man Without the Answers

Best Use of Pinterest

Ad Council & Pinterest: Discover the Forest

Adobe for Education Pinterest Re-Launch

Falling for Milk

Inspiring a New Generation of Family Traditions With Brach’s

Moen Pinterest: Designed by Water

Best Use of Reddit

Child’s Play

Haunted – Sketchy as Hell

The Rook: Dear You…

WWE’s “Design a WrestleMania Poster” Surprise AMA Giveaway

Best Use of Snapchat

Ad Council & Snapchat: Championing Kindness through ‘Because of You’

FNB 2019 Rugby World Cup Springboks Snapchat Campaign

Good Boys – Universal Pictures

HBO x Snapchat: Game of Thrones

Skol Scribbles

Tropicana’s Vitamin C Meter

Best Use of TikTok

2019 MTV EMA

Collab x eos #AwesomeKiss TikTok Campaign

e.l.f-ing Amazing: TikTok’s First Beauty Brand Advertising Campaign

f’real foods on TikTok

Mucinex Nightshift #TooSickToBeSick

NFL’s #WeReady TikTok Campaign

Summer of Chipotle on TikTok

Best Use of Twitter

Chipotle Freeting Wins the Men’s Professional Basketball Championship

Missed.Strokes

Season 4 Lucifer Twitter Thirst Campaign

Shameless: Hacked

Vita Coco’s Impossible to Hate Tweet

We’ve Heard You

Best Use of WeChat

BlackRock: Your True Wealth

San Francisco Travel Association Pantone Color Campaign

Shall We Chat? Using WeChat to Engage Chinese Students

Best Use of Weibo

UCLA Health: Giving U Health Weibo Campaign #UGiveaway#

Best Use of YouTube

“Skip the Chemicals”

Make it Up

Netflix is a Joke

The Try Guys Try 13 Futuristic Technologies at Google I/O

Untold America

YouTube: Just What the Dr. (Squatch) Ordered

Best Use of Branded Content

#Romanovs100 AR Photo Album

Big in Japan

It Chapter Two – “The Challenge Joins the Loser’s Club”

Lessons of Auschwitz: VR tribute by school students

MENstruation: Imagining a World Where All People Have Periods

Waiting with Huell

Best Branded Podcast

AARP’s ‘The Perfect Scam’ Podcast

Awake at Night

Command Line Heroes

Earning Curve

NASA Explorers: Apollo

Road to Resilience

Segment – Fixed That for You (FTFY)

Weird Work

Best Branded Series

All Hail the Algorithm

Aussie: She’s the B’Auss

Billboard x Mountain Dew: Crowd Control

Chewy Channel

Fearless Season Two with Ashley Graham Presented by Total Wireless

Moment Series

Quick Fix – IGTV Series

Best Contest or Promotion

Bring Back the Brick

Busch Weddings

Chipotle Freeting Wins the Men’s Professional Basketball Championship

Mean Girls Day Facebook Live Viewing Party with Tina Fey and Busy Philipps

Southwest Airlines Search for the Next Great Storyteller

The Country Pub Project

The Crash Sale

Best Data Visualization

America’s Got Talent: The Champions – Superfan Vote Map

DQ Happy Hypothesis

M Live: Real-Time Hotel Bookings

Mix ‘N’ Match

When They See Us: Real Facts

Women Will Instagram

Best Use of Emojis

Jeep® Emoji U-Turn

Words? Where We’re Going, We Don’t Need Words | A Southwest Story Told Entirely Through Emojis

Best Use of a Filter/Lens

ANIMATION DOMINATION SNAPCHAT MURAL

Augmenting TV

Giving Tuesday Filter

Ma – Universal Pictures

Strange Things at the Ballpark

Tropicana’s Vitamin C Meter

Best Use of GIFs

#PerfectMoment

NFL’s Official GIPHY Account

Schitt’s Creek GIFs and Stickers

Southwest Airlines GIFs Put a Fresh Face on Social Care

Women Will Instagram

WWE’s GIFs run wild across social media

Best Use of a Hashtag

#NFL100: A Year-Long Celebration

#TexansFriday

#ThxBirthControl

Google #teampixel Award Submission

Hotels.com #HateLike

LVNG With Lung Cancer: Letters of Love

The Cure for Chinese Restaurant Syndrome

Best Use of a Meme

Bike of Shame

Duolingo Push

It’s Gonna Be Maytag

You Had Me at Target

YouTube Rewind 2019: Offroad Meme

ZOMBIELAND: DOUBLE TAP 10 Year Challenge

Best Use of Native Advertising

Chewy Channel

Chipotle Reward Me Loyalty Program Launch

Best Podcast

Confronting: O.J. Simpson

Darknet Diaries

The Molly of Denali Podcast

The Punies

Up from the Grave with Don Lemon

Wellness Mama Podcast

Best Use of Polls and Surveys

DQ Happy Hypothesis

Let Them Tweet Cake

Power Who Shot Ghost Tip Line

The Tylt + PRØHBTD: Sweet, Savory, Snoop Dogg

Best Use of User-Generated Content

Busch Weddings

Google #teampixel Award Submission

Real Friends

redfish

RENT SING-A-LONG FAN MUSIC VIDEO

The Million Dollar Story: Why GoPro Is Giving Away $1M

Best Use of Video

Code & Response

Master Building the All-New Chevy Silverado

Orange is the New Black – Orange Anthem

Russian Doll – Date Announce

W Hotels Room Service Mukbang

Waiting with Huell

Best Influencer and Celebrity Facebook Campaign

#ThePerfectAlly

Ad Council & Facebook: Love Rises

Five Decades, One Voice

Mean Girls Day Facebook Live Viewing Party with Tina Fey and Busy Philipps

Best Influencer and Celebrity Instagram Campaign

MARC JACOBS FRAGRANCES CELEBRATES THE HOLIDAYS WITH “DAISY WINTER CAROUSEL” POP-UP IN BRYANT PARK

Marriott Ambassadors Let Their Minds Travel

PUMA: The RS-X³ Puzzle

Rap Names for NFL Players

Top Photographer Challenge with Nigel Barker

Zevo #WaySmarterThanBugs Influencer Program

Best Influencer and Celebrity Multiplatform Campaign

300 Feet of Adventure

Dr Ken’s Center for Hangover Research

Five Decades, One Voice

Knives Out – “Knives Out Knives”

Lose Your Veginity

SpongeBob SquarePants x Kyrie Irving x Nike

Best Influencer and Celebrity Snapchat Campaign

MTV Presents Madonna Live & Exclusive: ‘Medellín’ Video World Premiere

Best Influencer and Celebrity TikTok Campaign

Chipotle Lid Flip Challenge with Superfan David Dobrik

Collab x eos #AwesomeKiss TikTok Campaign

Kroger x TikTok: #TransformUrDorm

moments that matter: however you make it, make it f’real

NFL’s #WeReady TikTok Campaign

Best Influencer and Celebrity Twitter Campaign

#KnitForRefugees

Cheez-It Bowl Master of Cheez

Best Influencer and Celebrity YouTube Campaign

Claire | The Documentary

Comedy Central Originals: Under the Influence of Gus Johnson

Genesis + Donut Media “The Art of the Stunt”

Make it Up

My Travel Diary: Kenya

SeatGeek x David Dobrik: Becoming a Member of the Vlog Squad

Best Use of Artificial Intelligence

Adweek’s Super Bowl Bot

DBS Lifestyle App

See Sound

Turkcell – Spread the Smile

Best Use of Call to Action

#UnravelHate

Back to School Essentials

Beauty Mark

Dodge the Bullet

Giant Poo

Nad & Tad

Stop the execution of Rodney Reed

Women Worth Watching

Best Use of Chatbots

Child’s Play

Corona Extra: Facebook Messenger RomoBot

Fenty Beauty Shade Finder Messenger Bot

Kill In the Blank – Facebook Watch Chatbot Murder Mystery

RuneScape’s Companion Bot

The “Michael Kors Concierge” Customer Service Chatbot

Most Creative Use of Technology

#Romanovs100 AR Photo Album

Amazon Prime Video Experience at SDCC

Big in Japan

Napapijri #FutureTees

Sounds of Home

Stories in Street View: Dancing through Paris

The Snack Saga

Turkcell – Spread the Smile

Best Customer Service

Cisco SocialBridge: Connecting Customers with Expert Answers

DBS Lifestyle App

Hertz Social Customer Care

M Live: Bridging the Digital Divide – Exclusive Experiences

Pineapple Upside-Down Cheesecake

TSA Travel Tips and Guidance

Best Use of Gamification

#NoBuildChallenge

Arby’s Escape Room

Chipotle Freeting Wins the Men’s Professional Basketball Championship

Quick Reactions for INFINITI Global

Tom Ford Soleil Endless Summer Campaign

Yarn: Gamifying Storytelling & Mobile Entertainment

Best Use of Humor

Bring Back the Brick

Monday Night Football Cat

The Daily Show with Trevor Noah

Vita Coco’s Impossible to Hate Tweet

W Hotels Room Service Mukbang

Yext Introduces Todd Munion: The Man Without the Answers

Best Integration With Live Television

2019 MTV Video Music Awards – Stan Cam

Chipotle Freeting Wins the Men’s Professional Basketball Championship

Countdown to GameDay

MLB Network’s #SandlotToTheShow

Pepsi x 2019 MTV VMA – Video Vanguard Award Takeover

Warner Media – Chasing the Cure Digital/Social

Best Large Media Buying Strategy

Brand USA “Feel the USA” KOL Campaign

Marzetti Veggie Dips Reminds You to Please #DipResponsibly on Game Day

Best LGBTQ Community Engagement

ABSOLUT: Hair

BuzzFeed Pero Like’s “I Taught My Gay BFF To Fight in 30 Days”

HRC Foundation’s Presidential Town Hall Brings LGBTQ Issues into Spotlight

Saluting Drag’s Colorful Vernacular with #ThankAQueen

Skittles Hall of Rainbows

What’s Love?

Best Use of Localization

2019 MTV EMA

Anime Awards: Global to the Max

INFINITI QX60 Social Media Campaign for Korea

Social Native x Maple Hill

Sounds of Home

Tiger Pistol Enables Local Social Activation at Global Scale for Global Fortune 500 Beverage Company

Best Location-Based Experience

Amazon Prime Video Experience at SDCC

ANIMATION DOMINATION SNAPCHAT MURAL

Chase x BuzzFeed’s Pizza Joint

DTS Stream Studio

ONCE UPON A TIME IN HOLLYWOOD 1969 Experience

POPSUGAR’s Play/Ground

Best Midrange Media Buying Strategy

Adobe for Education: Igniting Creativity in the Classroom

Best Multicultural Community Engagement

Black Girl Beauty

BuzzFeed’s Cocoa Butter

Family Style – A Seat at the Table

Molly of Denali

The Cure for Chinese Restaurant Syndrome

Verizon Gives You MAS

Best Online Community

“The Sopranos”

Euphoria Community

POP UP SCHHHHOP

Target Fam

The New Face of Greatness

Warner Media – Chasing the Cure Digital/Social

Best Organic Promotion

Love Death + Robots

Lucifer S4 Thirst Campaign

Pineapple Upside-Down Cheesecake

Rockettes x Dance Series 2019

Vita Coco’s Impossible to Hate Tweet

Women Worth Watching

Best Physical and Digital Convergence

#Romanovs100 AR Photo Album

Let Them Tweet Cake

Minshew Mania

MOUNTAIN DEW & Game of Thrones: “A Can Has No Name”

PUMA: The RS-X³ Puzzle

Stories in Street View: Dancing through Paris

Best Real-Time Media Buy

Alzheimer’s Association United Campaign

Gather, A JW Epicurean & Mindful Experience

Best Real-Time Response

“The Sopranos”

Arby’s Sonic Movie

GSD&M and Popeyes – Chicken Wars

Ice Dog Sandwich

Southwest Airlines: Operation #RescueTheDress

Vita Coco’s Impossible to Hate Tweet

Best Media Buying Strategy on a Shoestring

Beauty Mark

PINCHO is Not a Factory

TCL Halloween Campaign: #TCLHallowin

Best Use of a Spokesperson

American Express #BackOurOceans Initiative

Billie Eilish, Seize the Awkward

Dr Ken’s Center for Hangover Research

SeatGeek x David Dobrik: Becoming a Member of the Vlog Squad

Skittles Hall of Rainbows

The Crash Sale

Best Use of Storytelling

Dyatlov Group’s Journal: The last page

GiftNow – The Exchange

Is shapewear body positive? We asked the Goddess of Love & Beauty herself…????

Lessons of Auschwitz: VR tribute by school students

Olympic Channel Take the Podium Original Series Social Media Campaign

WestJet Christmas Miracle: To give or receive

Best Use of Facebook Live

CNN: Go There

Mean Girls Day Facebook Live Viewing Party with Tina Fey and Busy Philipps

Outlander Red Carpet Premiere

Best Use of Facebook Video

Go There (CNN)

GOALCAST- Live the impossible

Lessons of Auschwitz: VR tribute by school students

Murphy the Rescue Dog Was Unrecognizable Before PETA Stepped In

Orange is the New Black – Orange Anthem

Sucesso no Fracasso – Success in Failure

Best Use of IGTV

Archive Video Series

Chewy Channel

Everyday Madden Ratings

Nickelodeon Birthday Flipbook

The Dodo’s “You Know Me, Now Meet My Pet”

Why this $300 clam is so important to Native Americans and China

Best Use of Instagram Live

Styling on a Budget for Fashion Photography with Lindsay Adler

Best Use of Instagram Stories

Chewy Channel

Hinge Instagram Content

Hulu’s Catch 22 – Fighting a Losing Battle

Making Everyone Master Builders

Quick Reactions for INFINITI Global

SPIDER-MAN: FAR FROM HOME Teaser Trailer

Best Use of Instagram Video

For Every Robbie

Mini-Mock: Scared Shitless Fitness

Russian Doll – Trippy Loops

Team Bose Holiday Animations

Wheel of Whoa by AT&T

ZOMBIELAND: DOUBLE TAP Instagram Feed Illusion

Best Use of LinkedIn Video

Content Cantina

GE Brings the World to Work With Employee Profile

Spotify How It’s Made: Anchor

Yext Introduces Todd Munion: The Man Without the Answers

Best Use of Snapchat Discover

Dead of Night

E! News: The Rundown

NFL Shows on Snapchat

SportsCenter on Snapchat

Two Sides

What the Fashion

Best Snapchat Story

Endless Party: The Society

Best Use of Twitter Video

Blue’s Clues & You Exclusive Scene

Camila Talks Romance

Godzilla King of the Monsters: Glitch

The Cure for Chinese Restaurant Syndrome

The Daily Show with Trevor Noah

The Different Types of NFL Players Arriving to The Stadium

Best Use of 360 Video

Crew 360° | The High Diver

Fourgasbord Tour

Infectious Disease Detectives

Living in the Unknown

Oasis of the Seas 360°

Paris Mayday

Best Use of Augmented Reality

HBO x Snapchat: Game of Thrones

Light as a Feather XR Experience

Moonshot

Panera AR Interactive Media

Pokémon GO – #GOsnapshot Challenge

Strange Things at the Ballpark

Best Use of Comedy

Don’t Be a Scooper

Feeling Tired? Try this life hack! | Summer of Purple

Good Boys – “Mini Mocks: Kissing Bootcamp”

Mystics x GEICO: Guess What Day It Is?

Profiles in Courage: ENN’s Middle East Reporter Gertrude Bellinger

Trevor Wallace Drinks Out of a BrüMate Once

W Hotels Room Service Mukbang

Best Instructional Video

Fenty Beauty Tutorial Tuesdays With Rihanna

Judgement Free Generation – Exercise Kindness

Nad & Tad

Rim Lighting for Portraits: Take and Make Great Photography with Gavin Hoey

START HERE – with Al Jazeera

Yeah, Bleach Does That.

Best Live Event Coverage

2019 MTV EMA

2019 MTV Video Music Awards

ELIUD KIPCHOGE MAKES HISTORY

Give a Little Bit

Logo at The Latex Ball

World Government Summit

Best Use of Live Streaming Video

2019 MTV Video Music Awards – Stan Cam

Escape Lab

gOD-Talk: A Black Millennials and Faith Conversation Series Chicago Edition

Hulu’s Castle Rock “Now Leaving Castle Rock” Livestream

Stranger Things Season 3: NYE Announcement

Waiting with Huell

Best Use of Long-Form Video

Etihad Airways Introduces: The Etihad Ramadan Fridge

Lessons of Auschwitz: VR tribute by school students

NURSES4NYC-Heal the City, Build A Career

Railroad Ties

Shameless “Infatuation After Incarceration” Gallavich Webisode

WestJet Christmas Miracle: To give or receive

Best Use of Medium-Length Video

1917: Filmmakers World

Mobile Stationary Bike

NURSES4NYC-Heal the City, Build A Career

Special Olympics: We Choose to Rise

The Bitter Bond

When They See Us – Room to Room

Best Use of Short Form Video

60 Second Docs

Chewy Channel

Mini-Mock: Shower Drain Hair Artist

Nad & Tad

See the Game Differently

Wheel of Whoa by AT&T

Best Use of Video Pre-Roll

Aha Moments

Best Use of Virtual Reality

Lessons of Auschwitz: VR tribute by school students

Best in Books and News

#Romanovs100 AR Photo Album

Best in Dating Apps

Hinge Instagram Content

Match Presents: Let’s Make Love With Rebel

Tinder Launches Height Verification

Best in Entertainment Apps

1917 – Into the Trenches

ellentube app

Hulu’s Dollface Girl Power Up Mobile Game

ONCE UPON A TIME IN HOLLYWOOD 1969 Experience

SPIDER-MAN: FAR FROM HOME App

Best in Finance

Current x Elhadj TV -“Nobody’s Cheatin’ on you with a Bank”

DBS Lifestyle App

Best in Food and Beverage

#DCmoments Food Guides

Best in Game Apps

Game of Games Play Along Live

Overloot

Best in Health and Medical

Deaf 911

NYC Care, UNLOCK Health Care Access with Dignity and Respect

See Sound

Warner Media – Chasing the Cure Digital/Social

Best in Kids and Lifestyle

31 Days of Joy

DBS Lifestyle App

Two Truths & A Lie: Katie Sturino x Stitch Fix

Best in Photo and Video

PicsArt – Your All-In-One Photo & Video Editor

Best in Productivity

DBS Lifestyle App

Edison Mail: The Best App to Fight Email Overload

Best in Sports and Fitness

B/R App: Making It Easy to Be a Sports Fan

Best in Travel and Weather

BuzzFeed’s Bring Me!


david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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