Social media agency Pandemic Labs became the latest to offer its take on what time of day is the best time for pages to post on Facebook, and which days of the week, as well.
According to a study of more than 22,000 Facebook pages, more than 12.7 million posts, and more than 12.3 billion interactions, conducted by Pandemic Labs via its Watchtower Facebook analytics tool:
The three best times (all ET) to post on Facebook are: Saturday at 10 p.m., Saturday at 8 p.m., and Sunday at 7 p.m.
The three worst times to post on Facebook are: Tuesday at 4 a.m., Tuesday at 3 a.m., and Thursday at 3 a.m.
When it comes to days of the week, optimal posting times vary by industry, with Saturday representing the strongest day for automotive, camera/photo, and jewelry/watches, but other industries seeing their results spread all over the weekly calendar.
Readers: Is there really any such thing as an optimal day and time for pages to post on Facebook?
Publish date: October 23, 2012
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