Klout Acquires Local/Mobile Startup Blockboard

Klout, the service which allows Twitter users to check their influence, recently got a whole dose of funding and has made their first acquisition.  They’ve acquired Blockboard, a service that allows people to easily communicate with their neighbors about anything from broken lamp posts to gossip.

The play is meant to help Klout expand their services into the mobile arena — they don’t have a mobile app so far.  There aren’t too many details outside of the plan to move into mobile, so we’re not sure at this point whether Klout is going to expand their offering to include more localized or social services, but I doubt it.  More likely is that this team is going to be transferred to work on Klout for mobile.  The quote below from the official blog post hints at this.

With their experience, Blockboard brings an awareness of how social media can be meaningfully woven into the fabric of a local community, as well as a killer mobile app development team. Integrating the Blockboard team, technology and expertise is a significant investment into enriching the local and mobile experience for our passionate users, and will be an incredible boost for all of us.

What do you think Klout plans for the Blockboard team?

Publish date: February 7, 2012 https://stage.adweek.com/digital/klout-acquires-localmobile-startup-blockboard/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT