Nielsen Social Content Ratings, Week of Nov. 6: Big Country

ABC’s Grey’s Anatomy placed a distant second

The 51st Annual CMA Awards was the week's big winner - Credit by CMA Country Music Association Facebook page
Headshot of David Cohen

The twang of country music reverberated through Facebook and Twitter during the week of Nov. 6.

The 51st Annual CMA Awards on ABC tallied 5.249 million interactions across the two social networks, topping the Nielsen Social Content Ratings list of TV series and specials.

ABC’s Grey’s Anatomy placed a distant second, with 713,000 total interactions on Facebook and Twitter, followed by The Walking Dead on AMC (647,000).

On the sports side, Fox’s National Football League match-up of the Dallas Cowboys losing to the host Atlanta Falcons led the way with 3.562 million total interactions across Facebook and Twitter.

It was followed by two college football contests: The University of Alabama’s victory over host Mississippi State University on ESPN (2.849 million total interactions); and CBS’ airing of Auburn University stunning the visiting and previously top-ranked University of Georgia (2.489 million). David Cohen is editor of Adweek's Social Pro Daily.
Publish date: November 14, 2017 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT