Roll Call: Edelman, Burson-Marsteller, Kwittken And More

Edelman named Deb Kazenelson Deane EVP and group head for its Los Angeles-based corporate practice. An eight-year Edelman vet and expert in Hispanic marketing, Kazenelson previously worked in areas as varied as recalls, M&A and “workforce reductions.” She often serves as the firm’s go-to representative for clients who need bilingual professionals and she also sits on the board of directors for the LA Family Housing and UCLA Fielding School of Public Health.

Before joining Edelman, Kazenelson led her own indie consultancy and helped launch PainePR’s Los Angeles office; in her new role she reports to Edelman LA GM James Williams, who cites her “broad experience and success in driving impactful global programs” in the press release. (Edelman)

Another Edelman staffer is moving to Burson-Marsteller. Brady Mays, who served as general manager at Edelman’s 75-strong Chicago office, will join Burson as managing director of digital integration in the U.S. “Anti-social media douchebag” Mays joined Edelman to lead digital exactly one year ago; in his new role (which began October 1st), he will remain in Chicago and report to Thomas Gensemer, U.S. Chief Strategy Officer. The release states that he will work with other Burson practice leaders to promote the firm’s digital offering. (Burson-Marsteller)

Kwittken, the PR arm of agency KBS, is moving into Canada and expanding its leadership team.

  • First, the firm’s London office has named Sam Bowen as managing director. Bowen joins Kwittken from The Outside Organization, where he served as head of corporate PR for more than five years. The release tells us that he advised “on the launch and growth of The Health Lottery” and worked with CEOs of Parlophone Label Group during the divestment of EMI from Universal Music Group to Warner, among other roles.
  • The firm will also open a new office in Toronto within KBS Toronto. It has hired Account Supervisor Kimberly Gibson to support the Toronto office; her past experience includes a stint as comms specialist for Estée Lauder Canada.
  • Finally: teacher, agency co-founder and friend of the site Aaron Kwittken has been promoted to the position of global chairman and CEO. In the new role, he will oversee operations at all three of the firm’s offices with the ultimate goal of expanding into Asia and other important European markets. Mention him on Twitter!  (Marketing Mag)

Former FleishmanHillard colleagues Holly Ward and Emma Jo-Jones have left the agency to found their own: The Forge. The new Guildford, England-based agency will focus on b2b communications. The two previously worked at Euro RSCG Biss Lancaster (now Havas PR UK) and counts Lizi’s Granola and Little Tikes among its founding clients. (PR Week)

Clyde Gray, former anchor at Cincinnati’s 9 On Your Side, has launched his own firm called CGA Public Relations Strategies. The firm will specialize in diversity efforts, political campaigns and  helping clients manage media relations, “particularly when the news is bad.” (WCPO)

Brooklyn’s Shorefire Media has promoted Josh Page and Alison Smith from junior account executive to senior account executive. The two have collectively worked on campaigns for clients Sixpence None the Richer, St. Vincent, Neko Case and more. (Digital Music News)


@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.
Publish date: October 10, 2014 https://stage.adweek.com/digital/roll-call-edelman-burson-marsteller-kwittken-and-more/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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