SNL ‘Addresses’ Its Diversity Problem

We’re all aware that the world’s top tech companies have received a bit of flak in our media for a very real lack of diversity within their ranks.

Saturday Night Live had the same problem, and the show’s runners addressed it by hiring some new talent. Today SNL released a promo making further light of the controversy with the help of former cast member Bill Hader:

You may recall that Kenan himself attracted some criticism one year ago for attributing the lack of non-white performers on the show to a weak talent pool.

SNL can laugh about this now, but a couple of headline hirings with a bonus guest appearance by Hader is probably not the answer for Facebook, Twitter, Google and Microsoft.

@PatrickCoffee Patrick Coffee is a senior editor for Adweek.