Social Media Newsfeed: WhatsApp Reaches 700M MAUs | Yelp Inquiry

WhatsApp reaches 700 monthly active users. Yelp says FTC ended inquiry on reviews manipulation. These stories, and more, in today's Morning Social Media Newsfeed.

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WhatsApp150WhatsApp Hits 700 Million Active Monthly Users (USA Today)
WhatsApp, the popular mobile messaging service owned by Facebook, has reached 700 million monthly active users. The service hit 600 million users in August and crossed the 500 million threshold in April. CNET Users are sending 30 billion messages per day, WhatsApp CEO Jan Koum wrote in a Facebook post. That makes it one of the world’s largest social networks — bigger than Twitter’s 284 million or even its corporate cousin, the photo-sharing service Instagram, which tallied 300 million users last month. Re/code Despite the massive user base, WhatsApp still doesn’t have any plans to make money for Facebook (at least no plans the company is sharing). In October, Koum told Re/code that Facebook wasn’t looking to monetize WhatsApp, and Facebook CEO Mark Zuckerberg has said in the past that he doesn’t want to try to make money from WhatsApp until the service reaches a billion users.

Yelp Says FTC Won’t Act on Complaints About its Reviews (The Wall Street Journal/Digits)
Local reviews site Yelp said the Federal Trade Commission had ended an inquiry of the company without taking action. In a blog post Tuesday, Yelp said the FTC had examined the software it uses to manage consumer reviews on its site and how Yelp ensures that salespeople can’t manipulate reviews.

Why Everyone Should Bank on Mobile for 2015 (SocialTimes)
Matt Asay, vice president of mobile for Adobe, predicts a mobile singularity this year. In other words, with increased consumer demand for mobile-first services, businesses will need to adapt to mobile to stay relevant.

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Jeb Bush Delivers a Facebook Message Heavy on Money and Ideas (The New York Times)
Jeb Bush delivered a powerful message on Tuesday about two of the most vital ingredients in a presidential campaign, money and ideas, transforming himself from a figure who once seemed paralyzed by ambivalence over a White House run into the Republican field’s most forceful presence. With the flip of a Facebook switch, Bush, the former governor of Florida, disclosed that he had created an organization that can harness donations to finance a campaign and laid out a political rationale that was striking for its emphasis on big, knotty, bipartisan concepts like immigration reform and income inequality.

Admins of Places’ Facebook Pages Can Add Maps, Check-Ins, Ratings (AllFacebook)
Some page administrators of pages for places are being given the options of including maps, check-ins and five-star ratings system scores on their pages. Page admins: Are you seeing anything similar?

Local News Outlets’ Social Media Accounts Get Hijacked By Hackers Claiming to Support ISIS (The Washington Post)
Social media accounts for two local media outlets were compromised by an individual or group calling itself “CyberCaliphate” on Tuesday. The hacker posted messages in support of the Islamic State, or ISIS.

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What are the Best Times to Post on #Facebook, #Twitter and #Instagram? [Infographic] (AllTwitter)
When’s the best time to tweet? Well, it largely depends on your audience, and goals. Business to business (B2B) marketers can expect a 14 percent uplift on weekdays, whereas business to consumer (B2C) brands see a 17 percent increase in engagement on weekends.

Google Updates Hangouts on iOS with Location Sharing, Status Messages and New Stickers (The Next Web)
Google has just updated its instant messaging app Hangouts on iOS with a bunch of new features. Version 2.5 brings one-tap location sharing along with suggestions, new sticker packs, status updates like we had back in the good ol’ days of IMing, the ability to search for contacts by phone numbers and access to SMS and voicemail from your Google Voice account.

Exclusive: Black Sails ‘#TakeWhatsYours’ Treasure Hunt to Take Place in NY and LA (LostRemote)
Fans of Starz’s ‘Black Sails:’ Arrrre you ready to go on a treasure hunt? Ahead of its Season 2 premiere on Saturday, Jan. 24, “Black Sails” has been teasing a treasure hunt across social.

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