Spin the Agencies of Record


  • Weber Shandwick will also lead integrated communications for the Maine Lobster Marketing Collaborative, a trade group representing an industry about as far from Mexican tourism as one can possibly get.
  • Takata Corporation, maker of various auto parts, went with Sard Verbinnen & Co to help it deal with an ongoing crisis concerning faulty airbags. Ford recently announced plans to recall more than half a million cars containing said airbags; GM corporate was not amused.
  • Pace Public Relations of New York and London added three authors with new books to its client list: Susan Van Allen (50 Places in Rome, Florence and Venice), Marianne Jordan (The First Christmas Carol), and Patrick Hanlon (The Social Code).
  • UK-based Good Relations will be PR AOR for Samsung in the UK and Ireland.
  • Grayling won the pitch for Gatwick Airport in London. (Holmes Report)
  • Hill+Knowlton Strategies‘ London office will handle PR duties for GSK’s Human Performance Lab, which looks exactly like it sounds. (Holmes Report)
  • Generator Hostels retained Nancy J Friedman Public Relations to help launch its biggest project to date: the “design-aware and budget-friendly” Generator Paris for those who like to keep things a little more communal than Airbnb.
  • Planit of Baltimore won the pitch for landscaping products brand The AMES Companies, maker of lawn and garden/job site/lifestyle tools that you’ve definitely used on a weekly basis if you live more than 15 minutes outside of Manhattan.
  • Our friends at Everything PR tell us that The Ben Barnes Group, an american lobbying organization, will lead efforts to locate money allegedly stolen by the late Libyan president Muammar Gaddafi. The total is rumored to be in the millions. On a side note, we will continue to refuse to watch the current season of Homeland because wow, that last season was bad.

@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.
Publish date: December 18, 2014 https://stage.adweek.com/digital/spin-the-agencies-of-record-385/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT