Need a little weekend reading? We’ve compiled our top ten Twitter stories of the week, which includes a report on the value of the Twitter share button, help on deciding which social network is right for you, how Twitter is changing the scope of advertising, a look at Twitter employee salaries and 3 mistakes to avoid making with Twitter’s new image galleries.
Here are our top 10 Twitter stories of the week:
A new report from SEO firm BrightEdge reveals that having a Twitter share button, like the one on the right, on your website can help drive up to 7x more exposure via social media.
Which social network fits you best? Is it old-hand, proven platforms like Twitter or Facebook, or maybe new kid on the block Google+? How can you possibly tell?
We all know that social media has changed the rules of the advertising game. No longer do you have to decide between print or TV ads – now you’ve got to choose between producing a viral video, starting a Twitter campaign or running a Facebook contest. This infographic from MDGadvertising shows the many ways that advertising has changed thanks to Twitter and other social networks.
How much could you make as a product manager at Twitter? Or as a copywriter? An engineer? JobHintz.com has compiled the average salary range of all types of Twitter employees, including current job openings, so you can see how Twitter stacks up to other tech companies in the Valley.
The unveiling of Twitter’s new image galleries last week had a lot of users saying “it’s about time”. The gallery collects the latest photos you’ve tweeted from various sources, and displays up to 100 of the latest images as thumbnails. But it’s not as simple as that, especially for brands. There are several ways the galleries can actually be detrimental to your brand image online, and we’ve got three of the biggest mistakes you can make when using the gallery, and how to avoid them.
It’s very easy to forget how quickly and (some would say) effortlessly social media has become an integral part of many of our lives. But roll back the clock just 10 years, and Twitter (2006), Facebook (2004) and even MySpace (2003) not only didn’t exist, but were yet to be imagined. As were their possibilities and potential.
Social media: it’s not just for kids. In fact, social media as a whole is dominated almost entirely by people old enough to have kids – the average user of a social network is 37 years old. Millennials – people born between 1978 and 1994 (current ages 16-32) – were the first generation to be “raised” on the internet, and represent a significant portion of all online users.
Did you know that there is a limit to the number of tweets you can send out per day? Well there is, but in all likelihood you haven’t even come close to brushing up against it.
Despite it’s short, simple messages, Twitter is not easy to “get”. Although you might not be willing to admit it, I bet you had a tough time figuring out the ropes when you first created your account. This infographic takes you through the four stages of getting Twitter, from a complete inability to understand its purpose to a total Twitter addiction. What stage have you reached?
Most of the people you meet and engage with on Twitter will be courteous and civil. But a small percentage of every community – and this is certainly true across the internet – will be rude and disruptive, going out of their way to poison the well. Thankfully, peace of mind is just one click away.
Also this week:
- Expect more ads on Twitter soon
- Beyonce’s pregnancy announcement at the VMAs set a new Twitter record
- Facebook and Twitter dominate in-flight social networking
- Tips on how to attract Twitter followers to your website
- Jack Dorsey reached out to the Twitter developer community
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