Facebook’s flurry of tweaks and new features since its initial public offering May 18 shows no signs of slowing, with the addition of a trending videos component to users’ news feeds and a modification to the design of its trending articles component.
The Next Web was the first to report on the trending videos section in the news feed, pointing out that while the potential new feature could be good for video applications — sister blog Inside Facebook highlighted a few that are using open graph integration, including Socialcam, Viddy, and Chill — users may not agree, as reaction to the introduction of trending articles was lukewarm, at best.
As for trending articles, Inside Facebook pointed out that the gray bar atop the older version was replaced by a header, which includes Facebook’s news icon, and the thumbnail is more centered, as opposed to flush left. A small preview of the next article was also added, including either a green icon if clicking that link will share activity on users’ timelines, or a gray icon if the activity will be hidden.
The trending videos test and trending articles redesign join the following tweaks or new features Facebook has implemented since May 18, older to newer:
- Giving users more notifications control options.
- Testing a redesigned header for timeline profiles.
- Including more application-related content under tabs.
- Rolling out the Pages Manager iPhone app, and tweaking the news feed on its iPhone app.
- Testing region-specific versions of pages.
- Introducing feed gaming, which allows users to try out games directly via their news feeds.
- Testing an open-graph action aimed at convincing users to retry apps they have uninstalled.
- Running sponsored stories from Target on the top of users’ news feeds.
Tools image courtesy of Shutterstock. Screen grabs of trending videos courtesy of The Next Web. Screen grabs of trending articles courtesy of Inside Facebook.