Since their inception back in 2012, Twitter Cards have proven themselves to be a very effective way for brands and marketers to offer a richer experience to users on Twitter, driving more traffic, leads and conversions.
For businesses new to the platform, however, implementing Cards in your social strategy can be a little confusing. There a number of different Cards to choose from and the how and the why of the tool, both in setup and strategy, can be overwhelming. Where do you even begin?
Thankfully, help is at hand via this detailed infographic, which comes courtesy of SurePayroll, and offers a four-step guide to driving traffic with Twitter Cards.