USA Today Pursues More Mobile Revenue via Kindle

Subscriptions to USA Today have been available to Kindle users since December 2008. Kindle is Amazon’s portable reader that wirelessly downloads books, blogs, magazines and newspapers.
Today the pub announced that they will also add a selection of a la carte blogs and communities to the Kindle menu.
Cruise Log, Game Hunters, Lifeline Live, OnDeadline, Game On!, The Oval, Pop Candy and Today in the Sky will be offered via Kindle for an additional $0.99 and $1.99 to download.
Currently, Kindle owners can subscribe to USA Today for $11.99 a month.

Publish date: April 14, 2009 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT