WCBS Takes Mobile Unit to Next Level with Weather Lab

WCBS/Channel 2 has enhanced storm coverage with Mobile 2, the state-of-the-art vehicle that allows live video throughout the streets of the tri-state. WCBS began adding Mobile 2 to its fleet in the winter of 2010. But the van is a regular contributor to the station’s newscasts, to get the story perspective directly from the road.

Channel 2 is, once again, at the forefront of technology. It’s rolling out the Mobile Weather Lab, a weather center on wheels. It made its debut Thursday as weathercaster Lonnie Quinn reported live from the Bronx High School of Science.

The Weather Lab, housed in a Chevy Suburban, begins the Mobile 2 technology, which makes it possible to broadcast live in HD quality while the van is in motion. But this sports utility vehicle is much more. It includes high definition satellite capability and an on-board weather station that measures temperature, wind speed and direction, dew point readings, and humidity wherever the vehicle is.

 “The CBS 2 Mobile Weather Lab represents our latest investment in extending our outreach across the tri-state area by providing hyper local weather information in a way no one else can,” said Peter Dunn, president, CBS Television Stations and president and general manager, WCBS.  “We look forward to having the CBS 2 Mobile Weather Lab and our meteorologists visit local schools and community events so that students and everyone else who has an interest in learning about the weather can get an up close look at the technology we use to prepare our weather reports.   And whenever storms are rolling into the area, our Mobile Weather Lab will also be on the move to help us differentiate our news coverage by giving our viewers a look at the live conditions and forecast for neighborhoods across the region.”

Local schools and community organizations may request a visit by the CBS 2 Mobile Weather Lab by sending an email to stationservices@cbs2ny.com.

Publish date: March 12, 2012 https://stage.adweek.com/digital/wcbs-takes-mobile-unit-to-next-level-with-weather-lab/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT