Attend AboutFeatured Speakers ScheduleAttend Past AttendeesVenueContact MENU Missed Brandweek 2018? Catch up on highlights here Attend Featured Speakers Schedule Nov. 3 Kick-off Nov. 4State of the Industry Nov. 5Future-Proofing Nov. 6 Activate 12:00-5:00pm Registration and Check in 5:00-7:00pm Welcome Reception 6:00-8:00am Morning Wellness Activities 8:00-9:00am Breakfast and Registration 9:10-9:30am Opening Remarks Main Stage 9:30-10:00am Opening Keynote Main Stage 10:05-10:30am Facebook Main Stage Antonio J. LucioChief Marketing Officer, Facebook 10:30-10:45am Networking Coffee Break 10:45-12:45pm State of the Industry Symposium Breakouts 12:45-2:00pm Lunch 2:00-2:20pm Buffalo Wild Wings Main Stage Seth FreemanChief Marketing Office, Buffalo Wild Wings 2:25-2:45pm Gap Main Stage Alegra O'HareSVP, Chief Marketing Officer, GAP 2:50-3:10pm Belvedere Vodka Rodney WilliamsPresident and Chief Marketing Officer, Belvedere Vodka 3:10-3:25pm Networking Coffee Break 3:30-3:50pm Hilton Main Stage Kellyn Smith KennyGlobal Chief Marketing Officer, Hilton Worldwide 3:55-4:15pm Electronic Arts Chris BruzzoChief Marketing Officer, Electronic Arts 4:20-4:40pm Keynote Wellness 4:45-6:00pm 6:00-7:00pm Brand Genius Opening Reception 7:00-10:00pm Brand Genius Awards Gala 10:00-12:00am After-hours Networking 6:00-8:00am Morning Wellness Activities 8:00-9:00am Breakfast 9:10-9:30am Remarks Main Stage 9:30-10:00am Keynote Main Stage 10:05-10:25am Campbell Soup Company Main Stage Mark A. ClousePresident and Chief Executive Officer, Campbell Soup Company 10:30-10:50am Futurist Keynote 10:55-11:15am Walgreens Boots Alliance Main Stage Vineet MehraGlobal Chief Marketing Officer, Walgreens Boots Alliance 11:15-11:30am Networking Coffee Break 11:30-12:30pm Future-Proofing Your Brand Breakout Sessions AI Customer Experience Data Addressability Marketing Talent Retention Diversity and Inclusion Culture of Innovation Entrepreneurship 12:30-2:00pm Lunch 2:00-3:00pm Future-Proofing Your Brand Breakout Sessions AI Customer Experience Data Addressability Marketing Talent Retention Diversity and Inclusion Culture of Innovation Entrepreneurship 3:00-3:15pm Networking Break 3:15-3:35pm Chipotle Main Stage Chris BrandtChief Marketing Officer, Chipotle 3:40-4:00pm Keynote Main Stage 4:00-5:45pm Networking Lawn Activities 7:00-10:00pm Brandweek White Party and Casino Night JW Marriott Grove and Pavilion 10:00-12:00am After-hours Networking 6:00-8:00am Morning Wellness Activities 8:00-9:00am Breakfast 9:10-9:30am Remarks Main Stage 9:30-10:00am Keynote Main Stage 10:05-10:25am Heineken Main Stage Jonnie CahillChief Marketing Officer, Heineken USA 10:25-10:40am Networking Coffee Break 10:40-11:00am Jim Stengel Group Main Stage Jim StengelPresident and Chief Executive Officer, The Jim Stengel Group 11:05-11:25am Keynote Main Stage 11:30-11:50am Sephora Main Stage 12:00-1:30pm Lunch 1:30-2:40pm Verticals Automotive Financial Services Retail CPG Michelle WaldSprinkles (aka US Country Manager), Tony's Chocolonely Food and Beverage Lifestyle Telecom Minjae OrmesChief Marketing Officer, Visible Pharma 2:40-3:00pm Networking Break 3:00-3:20pm Keynote Main Stage 3:25-3:45pm Keynote Main Stage 3:50-4:10pm Citi Main Stage Carla HassanChief Brand Officer, Citi 4:15-4:35pm Keynote Main Stage 4:40-5:00pm Keynote Main Stage 5:10-6:00pm CMO Moves: Making the Next Move From CMO to CEO From Brand Marketer to CMO From Startup to Big Brand 7:00-10:00pm Brandweek Constellation Ball 10:00-12:00am After-hours Networking Attend Attend Past Brandweek Attendees Attend Venue JW Marriott Desert Springs Resort & Spa 74-855 Country Club Drive Palm Desert, CA 92260 Contact Please leave this field empty. Inquiry Type* ---SponsorSpeakerGeneral First Name* Last Name* Work Email* Company* Business Type* ---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: Library Job Level / Seniority* ---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOther Job Function* ---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Job Title* How can we help you? 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