Denny’s CMO John Dillon on Rejuvenating America’s Diner, The Original Social Network

John Dillon, CMO of Denny’s, has been on a mission for 11 years to rejuvenate one the most iconic American brands, which has taken him on a journey from Senior Director to CMO. With a diverse background in “Pizza, Sports and Bacon”, John started his career in finance and worked his way up through different roles, giving him a robust portfolio of skills in finance, field marketing and consumer insights along his path to CMO.  Today, John leads a marketing organization that includes not just internal functions, but a robust ecosystem of 270+ franchisee groups (90% of 1700+ locations are franchisee owned) where many of the best ideas are born.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in. Nadine Dietz is chief community officer at Adweek and host of the CMO Moves podcast.