Telemundo CMO on Building Trust Through Communications in and Out of Crisis

Mónica Gil knows a few things about crisis and reputation management, having spent some time in politics on her path to CMO of NBCUniversal’s Telemundo. Further, not only is she the Chief Marketing Officer, with all marketing and communications responsibility, she also leads Human Resources. As we’ve all be saying these past few weeks, there is no playbook for the crisis we are currently going through, but Mónica has embraced the power of proactive communications to maintain trust with employees. 

nadine.dietz@adweek.com Nadine Dietz is chief community officer at Adweek and host of the CMO Moves podcast.