This Shop’s Name Is an Ode to the New York Public School System


PS260 launched shortly after 9/11, "a time we wanted to feel rooted" in the city, said Zarina Mak.

Infographic: What Consumers Want From Branded Sweepstakes

Brand Marketing

For branded sweepstakes, marketers should stick to simple, authentic rewards.

10 Ways to Survive and Thrive in the Age of Disruption


Ten ways to succeed in the age of digital transformation.

3 Trends in Mobility Services to Expect Next Year


The industry—from digital car-sharing to autonomous driving—will grow to nearly 1.2 trillion euros by 2030.

Q&A: What ZenithMedia’s Head of Innovation Is Excited to See Happen in 2019


Tom Goodwin looks into the crystal ball.

4 Creative Marketing Trends You Can Expect to See in 2019


Four creative marketing trends you can expect to see in 2019

Step Aside, Netflix: Disney Will Dominate TV in 2019

Convergent TV

From merging with Fox to its big Disney+ launch, it will have the rest of the industry on its heels.

In 2019, We’ll See More Brands Stand for Something

Brand Marketing

Because increasingly, consumers expect nothing less.

The Battle Between Data and Privacy Rights Will Become Even More Chilling


What will life be like when we're at the mercy of three big tech companies?

The 2019 Outlook for Agencies: The Good, the Bad and the Ugly


Adweek staffers weigh in on the good, the bad and the ugly in the agency world in 2019.