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This Shop’s Name Is an Ode to the New York Public School System

Agencies

PS260 launched shortly after 9/11, "a time we wanted to feel rooted" in the city, said Zarina Mak.

This is a Profile

Infographic: What Consumers Want From Branded Sweepstakes

Brand Marketing

For branded sweepstakes, marketers should stick to simple, authentic rewards.

This is a Profile

10 Ways to Survive and Thrive in the Age of Disruption

Digital

Ten ways to succeed in the age of digital transformation.

This is a Profile

3 Trends in Mobility Services to Expect Next Year

Digital

The industry—from digital car-sharing to autonomous driving—will grow to nearly 1.2 trillion euros by 2030.

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Q&A: What ZenithMedia’s Head of Innovation Is Excited to See Happen in 2019

Digital

Tom Goodwin looks into the crystal ball.

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4 Creative Marketing Trends You Can Expect to See in 2019

Creativity

Four creative marketing trends you can expect to see in 2019

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Step Aside, Netflix: Disney Will Dominate TV in 2019

TV / Video

From merging with Fox to its big Disney+ launch, it will have the rest of the industry on its heels.

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In 2019, We’ll See More Brands Stand for Something

Brand Marketing

Because increasingly, consumers expect nothing less.

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The Battle Between Data and Privacy Rights Will Become Even More Chilling

Digital

What will life be like when we're at the mercy of three big tech companies?

This is a Profile

The 2019 Outlook for Agencies: The Good, the Bad and the Ugly

Agencies

Adweek staffers weigh in on the good, the bad and the ugly in the agency world in 2019.