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These 3 Mechanical Engineers Crafted a Marketing Powerhouse

Agencies

The team specializes in custom apparel, branding and web design.

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How Bloomberg Media’s First Chief Product Officer Troubleshoots the Internet

Performance Marketing

Julia Beizer wears many hats.

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Editor’s Letter: It’s Almost Time for Brandweek

Brand Marketing

We've reimagined it to help the brand marketing community and their partners be better at doing their jobs in our challenging times.

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Inside the 5 Broadcast Network Chiefs’ Plans for the Fall TV Season

Convergent TV

The broadcasters reveal their biggest challenges and what they do better than Netflix.

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Netflix’s Shocking Public Activation for Altered Carbon Was the Year’s Most Innovative Media Plan

Agencies

Its disturbing 'marketplace' with for bodies featuring human bodies encased in plastic at a public bus stops, promoted the dystopian series.

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3 Ways Agencies Can Remain Relevant in an Ever-Changing Industry

Agencies

Being in advertising tends to be perilous.

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How HBO Gave ‘Insecure’ Fans an In-Person Experience Before Season 3

Brand Marketing

An inside look at the network's efforts to market the show.

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With Less Data-Driven Baggage, Can Apple Help Lead the Way on Advertising Privacy?

Programmatic

The maker of the iPhone has the freedom to make drastic decisions about user information.