Nickelback Just Remade the Video for ‘Photograph’ as a Hilarious Ad for Google Photos

Singer Chad Kroeger pokes plenty of fun at his own hair with the branded 'lyrical refresh'

"Look at your photographs," urges Google's reboot of the 2005 hit. Google
Headshot of David Griner

Making fun of Nickelback, and specifically its video for Photograph, is so easy and commonplace, the joke had long since lost any real comedic value by the time Donald Trump tried it on Twitter in October 2019. (The president’s tweet, which featured a version of the video altered to take a dig at President-elect Joe Biden, was quickly removed for copyright infringement.)

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."
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