BBC Planet Earth II Mini-Episodes Are Coming to Snapchat

Planet Earth II will debut on BBC Feb. 18, but Snapchat users can view a mini-episode the day before

Fans of popular BBC travel documentary Planet Earth II will be able to watch mini-episodes of the series via Snapchat’s Discover section the day before they air on television, starting Feb. 17.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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