BuzzFeed Announces Mass Layoffs to Put Company on a ‘Firm Foundation’

The move is necessary to 'achieve the right cost structure,' the CEO said

BuzzFeed started in 2006 during the big digital media boom. Buzzfeed

BuzzFeed will lay off 15 percent of its workforce next week as it looks to reduce costs and work toward a sustainable cost structure, CEO Jonah Peretti told staffers in an email last night.

@SaraJerde sara.jerde@adweek.com Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.