Byte, the Reboot of Vine, Surges After Trump Claims He Could Ban TikTok

Between Tuesday and Wednesday, U.S. downloads of the app shot up by 14,275%

A photo of Byte and TikTok open on smartphones
Byte is the direct recipient of Trump administration chatter about banning TikTok. Photo Illustration: Trent Joaquin; Source: Byte, TikTok
Headshot of Scott Nover

As the politics surrounding TikTok heat up, U.S. users looking to make original, short video content are exploring other options.

@ScottNover scott.nover@adweek.com Scott Nover is a platforms reporter at Adweek, covering social media companies and their influence.
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