How the NFL Reaches Next Gen Fans; Ferrero Trolls Marketers: Tuesday’s First Things First

Plus, an upgrade to WFH lunches

In San Francisco, folks can order a sandwich with smoked harissa brisket, beet-horseradish yogurt, charred broccoli and lemon, and griddled halloumi cheese from Soulva. Dropbox and The Infatuation
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Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here.

@JessZafarris Jess Zafarris is an audience engagement editor at Adweek.