New York Media, Rolling Stone Join Expanding Digital Ad Marketplace

Concert will reach nearly 90% of internet users, estimates say

Concert, the ad platform founded by NBC Universal and Vox Media, added new publishers to its marketplace. Vox Media

Concert, the digital ad marketplace founded by Vox Media and NBCUniversal, is further expanding, adding a number of media organizations that executives say will boost its offerings in its entertainment and women’s lifestyle channels.

@SaraJerde Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.