Pride Media Teams Up With Snap Official Lens Creators on Series of 5 AR Lenses

They will be released concurrently with The Advocate’s annual Champions of Pride issue

Snap tapped five Official Lens Creators for the project, each representing a different region of the U.S. Snap Inc./Pride Media

Pride Media, publisher of LGBTQ+ outlets The Advocate and Out, teamed up with several Snap Inc. Official Lens Creators on a series of five augmented reality lenses highlighting diverse, queer-identifying changemakers who have been advancing equity for all people in every U.S. state.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.