Publishers Report an Increase in Traffic Due to Coronavirus Coverage

Publications are seeing historic highs in readership during the pandemic

a purple and pink keyboard that someone is typing on with a ton of eyeballs floating around

Coronavirus coverage has captured the minds—and eyeballs—of readers everywhere. Getty Images

March 18, 2020

The rate in which readers are consuming coronavirus coverage has led to some record-shattering page views for media organizations, at least according to Parse.ly, a measurement website used by a slew of those publications.

Sara Jerde

@SaraJerde sara.jerde@adweek.com Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.