Snapchat Is Creating Original and Exclusive Content With Discovery Communications

Collaboration will include a new series and scenes from TV shows

Some of the content will be from programming such as Shark Week. Sources: Shark Research at University of Miami, Snapchat
Headshot of Marty Swant

Looking for more myths to bust or sharks to find? Discovery Communications is hoping viewers will turn to the deep blue sea of Snapchat.

@martyswant martin.swant@adweek.com Marty Swant is a former technology staff writer for Adweek.
{"taxonomy":"","sortby":"","label":"","shouldShow":""}