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New York Senator Proposes a Federal ‘Data Protection Agency’

GDPR

Sen. Kirsten Gillibrand, a Democrat, wants to create a new federal agency to enforce federal privacy laws and investigate tech companies.

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Adweek’s Privacy Guide Will Track the Biggest Issue in Tech

Data & Privacy

What you need to know as data privacy legislation changes, state by state.

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Looking Back on Digital Media in the 2010s, and What’s Next

Ad Tech & Mar Tech

The rise of digital that began in the 2000s saw a notable shift in advertising dollars toward mobile screens.

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Advertisers Want to De-Risk Their Reliance on Google and Facebook

Ad Tech & Mar Tech

Public backlash against Big Data is forcing advertisers to seek alternatives to the walled gardens.

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4 Ways Ad Tech Can Prepare for Impending State Privacy Laws

Voice

With so much uncertainty, there can be little room for error.

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As Privacy Concerns Make the Internet More Opaque, Can Ad Tech Keep Its Promise?

Ad Tech & Mar Tech

New regulations have spurred a whirlwind of accountability proposals. Can ad tech continue to grow as the free flow of personal data is cut off?

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3 Ways Data-Based Marketing Will Change Following Privacy Regulations

Voice

Here's what this new world is likely to look like for brands.

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What State-by-State Data Privacy Laws Mean for the Future of Programmatic

Voice

Major players need to support legislation on a federal level.

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6 Steps to Prepare for Inevitable Changes to Data Privacy

Voice

The opt-in revolution may or may not be upon us.