DMEXCO

Ad Tech’s Biggest Event Dmexco Will Be Virtual Only

The plans to run a hybrid in-person and digital show have been scratched

a phone screen and a laptop screen
Dmexco said the response to its idea for an in-person event spurred the decision to go virtual. Dmexco

By Andrew Blustein

July 6, 2020

Dmexco will now be a completely virtual event due to the global impact of the novel coronavirus pandemic.

Andrew Blustein
@andrewblustein andrew.blustein@adweek.com Andrew Blustein is a programmatic reporter at Adweek.
Recommended articles
You Might Like

How Instagram Brought Black Creatives and Small Businesses Together to Collaborate on Visual Storytelling

By Guia Golden

Voice Technology Is Changing the Future of Audio Advertising

By Claire Fanning

“Don’t I Know You?” Is Not a Solution to the Industry’s Identity Challenges

By Mike Petrella, VP Global Partnerships, Verizon Media

TV’s Strong Halo Effect Will Enhance Digital Campaign Performance

By Effectv

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"programmatic"}